How The Best Salespeople Succeed: Get Access to the Tools and Research That Will Transform Your Selling

Save 60% right now and get 70€ in free bonuses

Join My Value-Based Selling Academy and start Your Success Journey

Here’s the good news: there’s quite a bit of real knowledge about how to succeed in selling value in B2B markets. But that knowledge is not widely available. It’s tied up in academic articles that almost no sales managers or trainers know about. Furthermore, most of them are difficult to read and each article will cost you somewhere around 20-30€. To get a real overview of a field, you need to read quite a few. At this time, I have read hundreds and what I found will change the way you sell.

Video presentation of the foundations of Value-Based Selling

Video guides to every tool

The meeting model template: How to ace your next meeting

My favorite 5 questions that will help you evaluate the potential of your opportunities

The 3 key questions that will help you evaluate the monetary value of your solution

Your Personal Value Proposition template

Video presentation of the foundations of Value-Based Selling

Video guides to every tool

The meeting model template: How to ace your next meeting

My favorite 5 questions that will help you evaluate the potential of your opportunities

The 3 key questions that will help you evaluate the monetary value of your solution

Your Personal Value Proposition template

Here’s the good news: there’s quite a bit of real knowledge about how to succeed in selling value in B2B markets. But that knowledge is not widely available. It’s tied up in academic articles that almost no sales managers or trainers know about. Furthermore, most of them are difficult to read and each article will cost you somewhere around 20-30$. To get a real overview of a field, you need to read quite a few. At this time, I have read hundreds and what I found will change the way you sell.

When I first started reading this research it was like stumbling over a goldmine. So much of the conventional sales advice is based on someone’s limited sales experience or some company’s desire to write a bestseller to promote their sales courses. But the evidence-based research I found shows how thousands and thousands of salespeople and organizations succeed.

Combining this knowledge with my own experience as a salesperson at IBM and my 10+ years of working as an independent sales trainer and lecturer at Copenhagen Business School, I have helped more than 1000 salespeople, sales managers and university students to find and apply the tools they need.

Now you can get access to this knowledge as well. I have taken the ONE CORE PRINCIPLE and the BEST TOOLS I know, and in this course, you will learn how to sell the way your customers would prefer you to.

This is everything you're about to get access to

5 Comprehensive templates and video guides:

Foundations of Value-Based Selling

The Opportunity Map: Your Essential Sales Process Model

The Meeting Model Template: How to ace your next meeting

The Secret to Active Listening

The 3 Key Questions that will help you evaluate the monetary value of your solution

PLUS: Weekly updates featuring interviews with top salespeople and blogs with new tools and knowledge

"Christian's course in Value-Based Selling is one of the best courses I have undertaken in my entire academic career. The course is very well-structured, and the content is efficiently delivered and supported by interesting videos, case studies and how-to templates. I would highly recommend this course."

Siddha Maloo

Client Services Specialist, Questrade, Canada

“This sales course prepared me in two key ways: It gave me a deeper understanding of how an organization works and how a company manages a pipeline, and most importantly; it gave me an understanding of how to deliver value to customers through complex solutions and consulting services"

Frederik Thue Andersen

Business Development and Planning Lead, Microsoft

Having had years of sales experience in the finance industry, I found that Christian's course added structure, consistency, and an execution playbook to what has been hitherto for me an ad hoc process. This course will add tremendous value no matter your experience level. Warmly recommended.

Carl Bentata Gryting

Project Manager, JP Morgan

Christian's course in Value-Based Selling is very practical, insightful, and packed with a lot of real-life experiences and the latest scientific research. I rarely give reviews but when I do it is because I am satisfied and it really helped. Effective, energizing, to the point. Doesn't matter if you're new to sales or an old hand looking to update your skillset.
Warmly recommended.

Davide Aterini

Account Manager, Pleaz.io

"Christian coached me for the European Sales Competition where I made 2nd place! His practical and evidence-backed knowledge of Value-Based Selling was really useful for setting up my sales meetings from the right angle and really helped me approach clients in a meaningful and constructive way."

Juline Hilsch

Sales Executive, Gatehouse

"Excellent course! Christian's course in Value-based selling is very well laid out and well structured. The course outlines the latest research and gives you the tools to become a successful sales professional and build long-term relationships with clients. Highly recommended."

Giovanni Binetti

Account Executive, TAME

SPECIAL

Claim Two Free Gifts With Your Order!

Because you are a first-time customer, when you join the Value-Based Selling Academy today, we will also throw in these additional bonuses at no additional charge.

Your Personal Value Proposition Template! (€30 Value)

You know how crucial it is to make a good first impression. But did you ever write a proper script that presents you in the best light? This how-to guide shows you how to build your Personal Value Proposition and stand out from the competition!

Evaluation Plan Template that gives you control of the sale and closes opportunities

(€40 Value)

A €248 TOTAL VALUE

join the value-based selling academy today for only !

ENROLL NOW

If you apply the principles and tools from the course, you will see an improvement in your sales. However, if you now you are not completely satisfied after the first 7 days, I will give you your money back.

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How The Best Salespeople Succeed: Get Access to the Tools and Research That Will Transform Your Selling

Save 60% right now and get 70€ in free bonuses

This is everything you're about to get access to

5 Comprehensive templates and video guides:

Siddha Maloo

Frederik Thue Andersen

Carl Bentata Gryting

Davide Aterini

Juline Hilsch

Giovanni Binetti